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Mission & Vision

Mission Statement

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Enhance the success of our membership, advance our economy, and improve our quality of life through resources, advocacy, and support.

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Vision Statement

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Strengthen our region as the best place to live, work, learn, and play.

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Guiding Principles

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  • Complete Accountability

  • Foster Inclusiveness

  • Membership Value

  • Pursue Excellence

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Strategic Priorities

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  • Community & Economic Development - Enhance our quality of life and increase economic opportunities.

  • Education, Training & Connections - Provide quality, valuable opportunities for our members to connect and learn.

  • Membership Benefits - Offer meaningful resources and services to our members.

  • Operational Excellence - Operate the organization with innovation, efficiency, and productivity.

  • Public Policy Advocacy - Represent the interests of our members at the local, state, and federal levels.

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